We start into the year of THE POWER with DROP1 – and the most powerful thing there is: opportunity. With 2026 still a blank page, you hold the power to create your own story, shape your destiny, and chase your ambitions.
To go all in, supported by looks that make you feel in power the moment you put them on. That feel like you, move like you, and remind you of your own strength. Because empowerment starts with how you show up.
But THE POWER is never just about being strong: It’s about embracing softness as strength.
Our DROP 1 of THE POWER 2026 celebrates that duality, from fluid skirts to sharp tailoring. With every detail so strong, it makes you walk a little taller.
New textures and shapes arrive with BIELU, our bouclé suit: a cropped, oversized blazer with broad shoulders and a statement stand-up collar, plus the matching pants.
It’s a fresh take on tailored cool where every detail demands attention.
Spring-ready energy comes with KIANY: the striped shirt and pants in a loose silhouette are made to move, super easy and still crisp. The perfect way to step into the new season.
Clean silhouettes, strong textures, signature muted tones – with a subtle pop of Pistachio. Every piece is made to move with you: effortless, elevated, and built to last.
JADY jacket is power dressing in its purest form: a high collar and voluminous shape that gives you that effortless confidence, instantly.
We expand the BOBBY family with fresh silhouettes: a bandeau top and bootcut pants that give you even more freedom to mix, match and layer our tailoring styles – sharp yet effortless, bold yet wearable.
One of our hottest looks this season? The new JEANY duo. The tried-and-trusted 2502 jean comes in a fresh colorway, paired with the matching jacket for an all-over denim combo that’s relaxed, effortless and so damn cool.
Every one of these pieces is created to amplify your energy, turn getting dressed into a statement, and give you the power to show up as the most badass version of yourself.